Chipotle isn’t just slinging burritos—they’re rolling out artificial intelligence like it’s guac on the house. Under CEO Scott Boatwright, the chain is opening a new location almost every day, thanks in part to their AI hiring assistant, affectionately named Ava Cado. (Yes, that’s her real name—and no, she doesn’t charge extra). Ava handles the nitty-gritty of hiring: scheduling interviews, managing follow-ups, even sending offer letters. Recruiters get their time back, and new stores get staffed faster. Win-win.
But Chipotle’s AI game isn’t just about speed—it’s about keeping things human. Behind the scenes, they’re testing smart kitchen tools like robotic avocado slicers, but the focus isn’t on replacing workers. It’s about removing the tedious stuff so real people can focus on the parts of the job that matter—like wrapping that perfect burrito.
And then there’s the part we all really care about: the perks. Chipotle’s AI is also working its magic on the customer side, analyzing rewards data to send out perfectly timed, personalized deals. We’re talking “We miss you” burrito nudges and app-only offers that show up just when your lunch rut hits. Even better, the deals are supposed to get better as more time goes by – so you might get some awesome offers in between all those BOGO Burrito text deals! YASS!!
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