National S’mores Day 2026: Freebies & Deals for August 10 🔥🍫

National S’mores Day is celebrated every August 10 in honor of the classic campfire treat! Of course, you know I had to round up the best National S’mores Day freebies and deals! Check out today’s offers below and grab something sweet for less.

As always, participation and availability may vary, so confirm the details with your local location before heading out.

Dairy Queen – Get BOGO 99¢ S’mores Blizzards in the app. It doesn’t have to be just the S’more flavor if you prefer another flavor.
Friendlys – $2 off S’mores Sundaes! Just mention this offer at checkout to redeem and treat yourself while it lasts. This offer is exclusively for Friendly’s Rewards members who enrolled before 8/10. *Offer available in-store on 8/10 only.
Insomnia Cookies – $1 S’mores Deluxe cookies. Available today only for rewards members.
MOOYAH – 50% off our S’mores Shake. Redeem using your MOOYAH app.
Paris Baguette – Guests get a free pastry with the purchase of any s’mores menu item.
Potbelly – Perks Members who purchase any Potbelly entrée can receive a free cookie.
Uno Pizzeria & Grill – Buy a S’mores Deep Dish Cookie Sundae and get a second one FREE! Your FREE sundae can be a regular Deep Dish Cookie Sundae or Brownie Sundae. Dine-in only | Mega size excluded. Just mention the offer to your server to redeem. Participation may vary by restaurant.